Hololive Production

Hololive Production (Japanese: ホロライブプロダクション) (stylized in lowercase) is a virtual YouTuber agency owned by Japanese tech entertainment company Cover Corporation. In addition to acting as a multi-channel network, Hololive Production also handles licensing, merchandising, music production and concert organization. As of November 2024, the agency manages over 90 VTubers in three target languages (Japanese, Indonesian and English), totaling over 96 million subscribers as of December 2024,[1] subscribers, including several of the most subscribed VTubers on YouTube and some of the most watched female streamers in the world.
The name "Hololive" was initially used for Cover's 3D stream distribution app, launched in December 2017, and later its female VTuber agency, whose first generation debuted from May to June 2018. In December 2019, Hololive was merged with Cover's male Holostars agency and INoNaKa music label under the unified "Hololive Production" brand.
Structure[edit]

Hololive Production serves as the umbrella brand for Cover's two VTuber groups, the all-female Hololive and the all-male Holostars. Both agencies operate semi-independently of each other while sharing certain assets and legal rights under Cover and Hololive Production.
Hololive[edit]
- Hololive (HoloJP) - Main branch, share its name with the name of the overall group.
- Hololive China (HoloCN) (Defunct) - First oversea branch, a joint venture with the Chinese streaming platform bilibili.
- Hololive Indonesia (HoloID) - First fully owned oversea branch.
- Hololive English (HoloEN) - First English-focus branch.
- Hololive DEV_IS (DEV_IS) - Second Japanese branch with a different focus.
Holostars[edit]
- Holostars (StarsJP) - Main branch, share its name with the name of the overall group.
- Holostars English (StarsEN) - First oversea branch and first English-speaking branch of Holostars.
INoNaKa Music[edit]
INoNaKa Music started as an independent sub-branch of Hololive in collaboration with Kizuna Ai's upd8. The branch was later promoted into its own branch as part of the Hololive Production merger. It was eventually shutdown as part of the restructuring of AZKi activities.
Timeline[edit]
Awards and nominations[edit]
Year | Ceremony | Category | Result | Ref. |
---|---|---|---|---|
2023 | The Vtuber Awards 2023 | Best VTuber Org | Won | [2] |
2024 | The Vtuber Awards 2024 | Best VTuber Org | Won | [3] |
Gallery[edit]

Created by Reddit user px1099
External links[edit]
- Hololive Website in Japanese
- Hololive Website in English
- hololive ホロライブ - VTuber Group - Hololive YouTube Channel
- @hololivetv - Japanese Hololive Twitter
- @hololive_En - English Hololive Twitter
- @hololive_Id - Indonesian Hololive Twitter
- @@hololive_music - Hololive Production Music Twitter
- hololive - Hololive bilibili
- ホロライブプロダクション - Wikipedia (Japanese)
References[edit]
- ↑ COVER (February 12, 2025). Financial Results for FY2025/3 Q3 (English) (PDF) p. 24. Archived from the original on February 12, 2025. Retrieved on January 20, 2025.
- ↑ (Dec. 19, 2023) Retrieved from https://web.archive.org/web/20241109145334/https://www.thevtuberawards.com/winners
- ↑ (Dec. 15, 2024) Retrieved from https://x.com/VTuberAwards/status/1868106196244414818