COVER Corporation: Difference between revisions

Included company department information published by cover on a note.
m (→‎2022: Minor edit adding creation of Hololive Production English to history)
(Included company department information published by cover on a note.)
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Its focus is on development of VR and AR applications/software and Virtual Youtubers.
[[File:Cover corp - Organization Map.png|thumb|Company Map graphic illustrating the branches under Cover Corp]]
 
== Internal Departments ==
 
According to a note published on November 16, 2022, Cover has 8 internal departments which are in charge of various aspects of the content production and promotion for [[Hololive Production]].<ref> (Nov. 18, 2022) Retrieved from https://note.com/cover_corp/n/nd14caef1e1c0 </ref> A brief breakdown of each department can be found bellow:
 
=== Distribution and content (live streaming) business ===
This department is in charge of the live streaming of talents under [[Hololive Production]] and its branches, essentially encompassing the direct fan-entertainer projects, as well as the [https://schedule.hololive.tv/lives HoloJournal] which is COVER's stream tracker.
 
=== 3D distribution business ===
This department focuses on the development of 3D environments and assets for COVER and Hololive. This department operates with relative autonomy from COVER, and has is own mo-cap studio used for the delivery of 3D content by Hololive talents.
 
=== MD (merchandising) business ===
The Merchandising business focuses on anniversary goods, special edition items, and collaboration merchandise. This department has reportedly seen major growth compared to 2020 due to the increased demand of goods from fans. The office keeps a number of previously sold goods on display.
 
=== Tie-up and promotion projects ===
This department acts as the advertising branch of COVER, securing endorsements and sponsorships for talents. Such instances include the Doctor Strange and [[Hololive Japan]] promotional collaboration, <ref> (Nov. 18, 2022) Retrieved from https://www.reddit.com/r/Hololive/comments/uc4jyp/crosspromotion_with_doctor_strange_in_the/ </ref> convenience store collaborations, Xbox Game Pass, and gacha games.
 
=== Live event business ===
The Live event business is solely responsible for the planning, organizing, and hosting of live events such as [[HoloFes]] and some solo-live events (YouTube live events are organized by the Distribution and content (live streaming) business). They are also the department that makes the most use of [https://en.wikipedia.org/wiki/Augmented_reality AR] technology at live events.
 
=== Overseas Vtuber business ===
The Overseas department encompasses the [[Hololive Indonesia]], [[Hololive English]], and [[Holostars English]] branches of Hololive. Due to the [https://en.wikipedia.org/wiki/COVID-19_pandemic COVID-19 Pandemic], promotional projects involving the talents outside of Japan have faced multiple barriers due to travel restrictions. However, as restrictions are lifted the Overseas department has increased its presence overseas, such as at major anime conventions.
 
=== Media mix business ===
This department is focused on projects involving animation and manga. The department was in charge of animating the various previews for [[Hololive Alternative]].
 
=== Metaverse Business ===
While this business uses ''Metaverse'' in its name, COVER has not yet clarified any ties to other "Metaverse" projects from major tech companies. Instead, this department is responsible for the development of the HoloEARTH virtual space, which COVER says has been in development for a while, but have only recently been able to begin presenting to the public.
 
== Milestones ==
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